The Challenge:
Drive awareness and increase leads/sales in a crowded marketplace
Our Solution:
Full suite of digital advertising – SEM, Social media advertising, re-marketing
Email Marketing Campaigns
SalonTarget is one of the newer companies in the crowded salon management software space, competing against heavyweights like Millenium and even MindBody for market share. As a young company, SalonTarget had no full-time marketing, and so engaged ABX to implement a full digital marketing strategy to send qualified leads to the sales team.
Services included search engine marketing, social media marketing and advertising, and remarketing, which have resulted in over 4x the number of inbound leads. Additional services: blog post creation and marketing, email marketing, video production.